Aldi is offering 20 schools across the UK the chance to win £20,000 each through its new Kit For Schools campaign.
The promotion, which is part of Aldi’s long-standing partnership with Team GB, will see cash prizes donated to twenty schools across the country to invest in equipment for a healthy legacy. Aldi will also be offering a Mini Olympics Kit to all schools who complete a poster, which includes, relay batons, cones and bibs.
From 6 September, Aldi shoppers will receive stickers every time they spend £30 or more in-store, which can be taken into schools and added to their sticker chart.
Every UK school that signs up to the initiative will receive a sticker chart and for each completed chart, they will receive one entry into the final prize draw to win £20,000 of equipment for a healthy legacy.
The campaign follows a recent report by Sport England which shows that one third of UK children take part in less than the recommended minimum of thirty minutes of physical activity a day* and the Kits for Schools campaign is part of Aldi and Team GB’s long-standing efforts to get young people active and eating well ahead of Tokyo 2020.
Sean McGinty, Marketing Director at Aldi UK, said: “We are committed to working with Team GB to inspire young people in Yorkshire to eat well and move more. Being active at school is incredibly important, and our Kit for Schools initiative will give young people the chance to take part in additional sports activities.
“We will continue to work with schools across the UK in the run-up to Tokyo 2020 in an effort to encourage children to enjoy a healthy lifestyle.”
Tim Ellerton, Commercial Director at Team GB, said: “Aldi’s Kit for Schools initiative will open up a whole range of new opportunities for local school pupils to get involved in sport with good quality equipment across a range of sports and help drive enjoyment and activity as we look ahead to Tokyo 2020 in just under a year’s time.”
Aldi has worked with schools up and down the country since 2015 as part of its partnership with Team GB through its ‘Get Set to Eat Fresh’ initiative, which teaches young people about eating well and gives them the skills and confidence to cook fresh, healthy meals.
Aldi has already worked with more than 1 million young people, aged between 5 – 14, as part of the Get Set to Eat Fresh campaign and plans to work with 1.2 million children before Tokyo 2020. Aldi has extended the initiative to run until Paris 2025, with the hope to inspire even more children to eat well.
All UK primary schools are eligible to take part and can sign up at https://getseteatfresh.co.uk/kitsforschools.
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