Sheila Granger, who runs an international hypnotherapy training business from her Anlaby home, has won the ‘Business Exporter of the Year’ title at the prestigious Federation of Small Businesses Awards.
Having picked up her accolade at the Yorkshire & Humber regional awards event at the John Smith’s Stadium in Huddersfield yesterday, she will now be shortlisted with the potential to be put through to the national finals, which will take place in May.
She said: “I’m absolutely stunned and over the moon to be recognised in this way.
“My driving force is making hypnotherapy mainstream, so that as many people as possible can benefit from its powerful potential to transform lives for the better.
“So, endorsements like this one from the FSB are important not just for me, but for my profession as a whole.”
Sheila won her award for her success in building up a successful global business teaching her clinical hypnotherapy and business development techniques to thousands of fellow practitioners all over the world.
She has just finished her latest worldwide tour, which has seen her speaking to almost 800 conference delegates in six different countries during 2017, and is about to embark on another one for 2018, with places like Switzerland, Florida and Canada on the agenda.
In fact, Sheila has been living out of a suitcase ever since she shot to international fame for her pioneering ‘Virtual Gastric Band’, which helps people lose dramatic amounts of weight by re-booting the way they think.
Over the past six years, she has built up a network of 2,500 clinical hypnotherapists, in nine countries around the world, giving them the know-how and confidence to turn their practices into business successes, using her methods.
She recently took this process one step further, by franchising the Sheila Granger brand and enabling other, carefully-selected practitioners to deliver therapist business training using her model. This saw her already-successful business grow by a further 20 per cent in just the past six months.
She now has 20 franchisees in Australia, New Zealand, Canada, Belgium and the United States, using Sheila’s branded courses covering areas of hypnotherapy business development including marketing, business growth and financial management.
Sheila’s ultimate goal is to have 200 franchisees on the programme, giving her the potential to reach every hypnotherapist in the world and teach them the foundations of success.
Her personal hypnotherapy manuals cover methods for dealing with everything from smoking cessation to phobia management, sugar addiction and childhood angsts.
“My mission is to promote real-life hypnotherapy, making the amazing benefits accessible using my tried and tested methods that work on real modern problems in the real world,” she added.
Last year she also launched her East Yorkshire Chamber of Complementary Therapists, as another vehicle for bringing practitioners together to share best practice.
Sheila’s hypnotherapy career started with a bang when she responded to a story in her local Hull Daily Mail newspaper, about a woman who hadn’t been able to stop hiccupping for several years. Sheila offered to treat her for free and within just a few sessions she was cured.
She had just re-trained as a clinical hypnotherapist having left behind her long-term career with the employment service locally.