Disney, Change4Life and the Amateur Swimming Association launch a summer of activity to get families moving.
British sporting champions Tom Daley and Becky Adlington are encouraging children to ‘just keep moving’ this summer, as they launch nationwide interactive family swim sessions and a brand new 10 Minute Shake Up campaign – all inspired by the new Disney Pixar blockbuster, Finding Dory.
The joint Disney, Change4Life and the Amateur Swimming Association (ASA) campaign launches family swim sessions at hundreds of pools across the UK as well as new 10 Minute Shake Up activities, in a bid to make exercise fun and help children get the 60 minutes of moderate to vigorous physical activity they need each day.
The Finding Dory inspired swim sessions, which are co-created with the ASA and run from 22 July until 4 September, will provide an hour of in-water storytelling for the whole family, teaching children key swimming skills as they are taken on a journey with Dory and friends, led by trained instructors.
Campaign ambassador Becky Adlington, who stars in a series of films sharing her top tips for inspiring children to get active, said:
“Since I stopped competitive swimming a few years ago, I understand how tricky it can be to fit exercise into a busy routine – and also make it fun.”
“As a mum, it’s even harder. But I’m passionate about inspiring the future generation to get active and that’s why I’m supporting this summer’s campaign from Disney, Change4Life and the ASA.”
“The summer holidays can seem really long but there are loads of great ideas to get kids up and about with new 10 Minute Shake Ups, and what better way to spend time together than enjoying a family swim session where you’re learning key skills.”
Booking for the swimming sessions is now available at the venue and sessions cost £10.20 for a family, which includes two adults and up to three children.
For 2016, there are even more interactive Shake Ups than last year, which can be found online, including those inspired by the new Disney Pixar film, Finding Dory.
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